top of page
Search

Why Our Brand Is Like Shree Krishna, the Sarthi

  • Writer: Suriti Arora
    Suriti Arora
  • Mar 6, 2024
  • 2 min read


Hello to all the creative souls and curious minds!

Today, I want to share a thought that sparked during a workshop with Build3 Cohub. It's about a connection that might seem unconventional at first but is deeply resonant with what we stand for at Perky Owl Designs.


The Epiphany

Imagine if our brand could be a character. Who would it be? The answer came to us almost immediately - Shree Krishna, the Sarthi.


Why Shree Krishna?

For those who might not be familiar, Shree Krishna is a revered figure in Indian mythology, known for his wisdom, courage, and guidance. As a charioteer (or 'Sarthi') to Arjuna in the epic Mahabharata, Krishna played a pivotal role not just in the battle but in imparting eternal wisdom that transcends time and context.


The Connection

At Perky Owl Designs, we see ourselves in a similar role for our clients. The business world, much like a battlefield, is filled with challenges and decisions at every turn. Like Krishna, we aim to guide our clients through these challenges, offering clarity, strategic insights, and creative solutions that help them triumph in their endeavors.


Guidance Over Power

Krishna's role as a Sarthi was not about wielding weapons but about providing guidance, strategy, and moral support. Similarly, Perky Owl Designs focuses not on overpowering challenges through sheer force but through thoughtful, personalized strategies that align with our clients' goals and values.


A Trustworthy Companion

Trust and faith were key to the relationship between Krishna and Arjuna. This is the kind of trust we seek to build with our clients. We're here to listen, understand, and co-create a journey towards success, ensuring that every step we take is with purpose and partnership.


In Conclusion

While Perky Owl Designs operates in a world far removed from ancient battlefields, the essence of what we do is not so different. In the ever-evolving landscape of design and branding, we aspire to be the guiding light for our clients, much like Shree Krishna, steering them towards their goals with wisdom, creativity, and unwavering support.

Here's to navigating the challenges of the business world with a Sarthi's wisdom and a designer's creativity!

 
 
 

Comments


bottom of page